Why is it called the grumpy old SEO?
Simple, having started optimizing websites before Google was around and still being in the game makes me two things: obviously old, but more importantly, experienced.
So why then the “grumpy”?
Easy, because often clients have wrong expectations, and SEO agencies, consultants, and in-house SEOs struggle to deliver on those expectations and therefore “sell” vanity metrics. This is a frustration for both sides and will not lead to the best results for the client.
SEO Consulting a different way
Working full-time for one of the most respected international SEO agencies, this is a side project to help businesses find the right approach to their digital marketing and to give SEOs a chance to have a sparring partner to bounce ideas off and evaluate strategies.
It is very unlikely that I will take on a full project, but with my extensive knowledge and network in the industry, I can and want to help make the right connections and find the best service for businesses.
There is a big difference if you are a local SME or operating worldwide. Finding the right partner for your SEO needs is essential for your success.
German SEO in the UK
As a native German speaker, I cater to both the UK and the German-speaking market. This can be crucial for companies targeting the D-A-CH markets.
Knowing the ins and outs of the German-speaking market and having strong connections to the best agencies in Germany, I can help find the right partner for you.
Generative Engine Optimisation (GEO)
I optimize for AI answer engines, not just classic blue links. Drawing on my work in AIO, AI search, and LLM-visibility, I consult on how to get in AI Overviews, ChatGPT, Perplexity, and others.
There is a lot of overlap with classic SEO, but there are some new nuances that have to be taken care of.
If you want to be visible in LLMs, Google AIO, and AI mode, let’s have a chat
International SEO
With headquarters in Vienna (Austria), New York, and Madrid, I work for a global player in the market. This does not mean that this is the right fit for everyone. With contacts all over the world, I can facilitate connections to help you succeed in your international SEO efforts.
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